Disco Infono! If you’ve been out around Newtown or Darlinghurst for Sydney’s famous Mardi Gras, you’ll have noticed a couple of very special phone booths.
Sponsoring Mardi Gras for the first time, Telstra asked Lull Studios to create Mardi Gras themed phone booths. We got to work with the interactive #discoinfono concept and had the two different designs conceived, constructed and operating in record time.
As installations, they’re all dreamy disco – but they come alive when you step inside. Lasers and animated party lights ignite, as does a special edit of that perennial party fave, Trammps’ Disco Inferno. And just as the vocal reaches burn, baby, burn the mini smoke machine kicks in to complete the experience, making for the year’s best selfie op.
A smash-it-outta-the-park social media success, we are already in talks for next year. Burn, baby, burn!